ESPN, Fox, and Warner Bros. Discovery to Launch Sports Streaming Platform — What Does It Mean for Fans?

ESPN The Party - Inside
(Photo : Mike Windle/Getty Images for ESPN) SAN FRANCISCO, CA - A view of the logo during ESPN The Party on February 5, 2016 in San Francisco, California.

A significant transformation in how sports fans access content is bound to happen as three major sports networks work together to establish a joint streaming platform.

In an upcoming venture, ESPN, Fox, and Warner Bros. Discovery are preparing to introduce a sports streaming service in the upcoming fall season.

The streaming platform, which will be owned by a newly formed company with its own leadership team, is currently without a name.

Although an official price has not been confirmed, a reliable source suggests a reasonable starting point could be $45 to $50 per month. Subscribers could acquire the streaming service as part of a bundled package available through Disney+, Hulu, or Max.

The ownership structure will see Disney, Fox, and Warner Bros. Discovery each holding a one-third stake in the venture.

This marks a significant and previously unimaginable shift in the industry as it moves away from traditional linear television towards streaming services.

Which channels will be featured in the new sports streaming service?

The bundled offering may include various networks, including Disney's ESPN and its affiliated channels like ESPN2, ESPNU, SECN, ACCN, ESPNEWS, and the ABC broadcast network.

Additionally, Warner Bros. Discovery's sports-oriented networks, such as TNT, TBS, and TruTV, are expected to be part of the package.

Fox's contribution to the bundle might feature the Fox broadcast station, along with FS1, FS2, and BTN.

"The full suite of ESPN channels will be available to consumers alongside the sports programming of other industry leaders as part of a differentiated sports-centric service," Disney CEO Bob Iger said in a statement.

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What Does ESPN, Fox, and Warner Bros. Discovery Venture Mean For Fans?

1. More streamlined sports content

Sports enthusiasts may have to switch less between platforms to catch their favorite games.

Anticipated to provide a comprehensive sports experience, the streaming service is set to feature games from the four major North American sports leagues, namely the NFL, NBA, MLB, and NHL.

Additionally, fans can expect coverage of NASCAR auto racing, UFC events, PGA Tour golf, Grand Slam tennis tournaments, the FIFA World Cup, and various college sports, among other offerings.

2. Potential revenue losses for NBC/Peacock

Comcast's NBCUniversal and Paramount Global were not approached to participate in the joint venture.

Their respective streaming services, Peacock and Paramount+, currently offer sports content, including select NFL and MLB games, WWE, Premier League, Big Ten Football, UEFA Champions League, March Madness, and IndyCar, among others.

However, despite their diverse sports content, the upcoming streaming service from ESPN, Fox, and Warner Bros. Discovery is expected to provide even more, given these individual companies' massive size and resources.

The sheer amount of potential content might make it a preferred choice for the average sports fan as opposed to the individual platforms of Peacock and Paramount+. 

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