NBA's 2015 All Star Weekend has fast become more synonymous with fashion shows that jump shots.
LeBron James Organizing Fashion Show During All Star Sunday
First came news that LeBron James was planning and organizing his own event, which would feature his fellow NBA competitors like DeMarcus Cousins and Klay Thompson strutting their stuff on the catwalk.
Then on Thursday rapper Kanye West premiered a new line of apparel with Adidas. Their sartorial partnership had been in the works for some time. West also premiered the first track to his new album, titled "Wolves," at the show.
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Following the show, West headed over to the city's Madison Square Park, where he gave a "Roc City Classic" concert to thousands of adoring fans. Oklahoma City's Kevin Durant was also present on stage.
In between songs, West took the opportunity to praise Adidas for their creativity as a brand. He also took a major swipe at "that other brand" (presumably Nike), urging his fans not to wear it. West and Nike originally had a partnership before parting ways over a conflict of vision.
Check out West's remarks below.
Kanye West: "We ain't wearing that other company no more, right?" A video posted by averywstone (@averywstone) on Feb 12, 2015 at 6:12pm PST
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